Gust

Subscription

Gamification as a subscription

For brands that already have a Playable licence. Unlimited requests — game concepts, builds, graphics, integrations and reporting — delivered in days for a fixed monthly fee, built in your own Playable account.

Official Playable solution partner
SAKA
Santa Maria
Paulig
Tikkurila
Motonet
HKScan

How it works

You send requests, we build them in your Playable account. One fixed fee, no minimum commitment.

01

Unlimited requests

Anyone on your team can request a new game, a variation of a running campaign, or a fix. One at a time, as many as you need — no per-campaign quotes and no scoping rounds.

02

Delivered in days

Requests are handled Monday to Friday and most land within days. Seasonal pushes and quick reactive campaigns stay realistic instead of getting queued for next quarter.

03

Built in your own licence

Everything is built in your Playable account, under your brand, with your data. The campaigns stay yours to keep, duplicate and reuse long after we're done.


Gust has been our gamification partner at SAKA, and I can warmly recommend their expertise.

Gust has exceptionally high professional skill in gamification strategies and their practical implementation. They are a highly goal-oriented partner, genuinely focused on ensuring that set metrics and business objectives are achieved. In collaboration, Gust's strong problem-solving ability truly stands out — they quickly and creatively find effective solutions even in the most challenging development phases.

If you are looking for a dynamic, results-driven, and knowledgeable gamification partner, Gust is an excellent choice.

Sakari Vahveristo

Sakari Vahveristo

Loyalty & Customer Experience Manager, SAKA


What's included

Everything it takes to run a Playable campaign end to end. Generating millions of unique codes for physical packaging, producing the ads that drive traffic to the game, wiring up your CRM — it's all part of the same subscription.

  • New full games
  • Unlimited game ideas
  • Buy & win campaigns
  • Buy & play campaigns
  • Image game asset creation
  • Technical problem solving
  • Mobile optimisation
  • Bulk prices
  • Digital prize distribution
  • Unlimited unique codes
  • Image game ads
  • Meta descriptions
  • Game publishing
  • Game reporting
  • Account & domain setup
  • Email setups
  • Asset uploading
  • Unlimited stock photos
  • Integration setups
  • Iframe setups
  • + more

* Not included in the Light plan.


Pricing

Fixed monthly fee for our work — your Playable licence is billed separately by Playable. No minimum commitment, cancel at any time.

Light

3 150 €/mo

No minimum commitment. You bring the concept and the graphics, we build, set up and publish the game.

  • One request at a time
  • Unlimited brands
  • Unlimited users
  • Simple game creation
  • Cancel at any time

All Access

Most popular

5 250 €/mo

No minimum commitment. We run the whole campaign — concepts, custom assets and imagery included.

  • One request at a time
  • Unlimited brands
  • Unlimited users
  • Unlimited stock photos
  • Unlimited ideas from us
  • Cancel at any time

VAT will be added to all prices. Payments via invoice, 14 day term.

1 month satisfaction guarantee on all paid plans

We're confident you'll be extremely happy working with us. That's why if you're not happy with our quality within the first month, we'll give you all of your money back.


Frequently asked questions

Do we need a Playable licence to subscribe?

Yes — the subscription covers our work, not the platform itself. Campaigns are built in your own Playable account, so the licence stays with you. If you don't have one yet, we're an official Playable partner and can walk you through getting set up.

What does the subscription cover that our licence doesn't?

The licence gives you the platform. We're the team that uses it: campaign concepts, game builds, graphics, prize and code logic, integrations, publishing and reporting. Instead of hiring for that in-house or quoting every campaign separately, it's a fixed monthly fee.

Can I hire you for just one campaign or a standalone project?

Absolutely. We're happy to collaborate on individual projects — pricing varies based on the scope. Reach out at teemu@gust.fi.

How do you ensure the games align with our brand identity?

We work closely with you to understand your brand values, objectives and target audience, so every game resonates with your message and appeals to your audience.

How long does it take to develop one request?

Development time varies with complexity. On average we complete requests in days, though more complex ones can take longer.

How many games or campaigns can you develop in a month?

On a smooth run we craft 2–6 full campaigns, or handle several smaller tasks, within a month. Efficient communication from your side is what keeps it moving.

How do you communicate with our team?

Email, Slack or Teams — whichever is easiest for you.

What languages does your team speak?

We're fluent in English and Finnish. Occasionally our freelancers communicate in Dutch and other languages too.

Can I see some examples of your previous work?

Yes — head to our customers page to see gamification campaigns we've built for clients.


Ready to level up together?

Tell us what's in your Playable account and what you want out of it — we'll come back with a straight answer on whether the subscription fits. Feel free to write in English or Finnish.

Or skip the form and call

Teemu PuuskaTeemu Puuska+358 40 777 9825